MARKETING THAT MOVES THE NEEDLE CONTENT THAT CONNECTS
SOCIAL THAT GROWS

Marketing Consultant Helping Brands Sound Like Themselves, Only Better

LET’S WORK TOGETHER

let’s get introduced

A woman smiling and sitting at a desk with a laptop, in an office setting with a whiteboard in the background.

CREATING BOLD STRATEGIES TO ELEVATE YOUR BRAND'S STORY

Jaclyn Pelopida is a marketing consultant and strategist based in Rhode Island with nearly two decades of experience in marketing strategy, brand storytelling, copywriting, social media, PR, content strategy, SEO/AEO content, influencer marketing, email marketing, and event marketing.

Through JMP Marketing, Jaclyn partners with businesses across consumer products, healthcare, beauty, retail, manufacturing, lifestyle, nonprofit, and service industries to build marketing that's strategic, intentional, and built around each brand's unique voice.

Whether you need a full marketing strategy, a content overhaul, a product launch, or a fractional marketing partner, JMP Marketing brings big-picture thinking and hands-on execution to every engagement.

Don't water down your brand to follow the trends. The goal is to help you stand out and create your own.

LEARN MORE ABOUT JACLYN

Meet the Team

  • Amazon logo with black text and an orange arrow beneath it.
  • BJS logo with white bold letters on a tilted red rectangle, with a white check mark integrated into the letter I.
  • Black+Decker logo in black text inside a black rectangle with rounded corners.
  • Black background with the white text 'BOSTITCH OFFICE' and gold lines on either side of 'OFFICE'.
  • Red heart symbol followed by the bold red text 'CVS' on a black background.
  • HarborOne Bank logo with stylized sailboat icon.
  • The word 'HEARST' written in bold blue capital letters on a white background.
  • LockerMate logo on a teal background.
  • Colorful MTV logo with a yellow rectangle background, blue and black accents, and a red checkmark overlay.
  • Office Depot logo with red text on a black background.
  • The word 'seventeen' written in stylized black font.
  • Logo for SPEC OPS featuring a stylized emblem with a wrench and wings above the text in metallic finish on black background.
  • Red Staples logo with white text and icon of a staple.
  • Taco Comfort Solutions logo with green stylized waves and text, including a leaf in the word 'Comfort', and the tagline 'A Taco Family Company'.
  • Target logo with a red and black bullseye and the word 'target' in red below.
  • Orange background with white bold text that says 'THE HOME DEPOT' diagonally across the image.
  • A black and white illustration of a man playing chess.
  • Walmart logo with blue text and a yellow spark symbol on a white background.
  • Logo with the text 'Who But W.B. Mason' in bold red letters outlined in black and shadowed, with a white background.

SERVICES

  • Marketing Consulting Services

    JMP Marketing offers consulting services designed to help businesses build smarter, more effective marketing from the ground up.

    Jaclyn Pelopida specializes in marketing strategy consulting for businesses across consumer products, healthcare, beauty, retail, manufacturing, lifestyle, nonprofit, and service industries, bringing nearly two decades of hands-on experience to every engagement.

    Marketing consulting services include:

    • Marketing strategy development & audits

    • Social media strategy & content planning

    • Influencer marketing strategy

    • Communications & messaging strategy

    • Public relations strategy & brand storytelling

    • Event marketing & trade show strategy

    • SEO/AEO content strategy

    • Email marketing & newsletter strategy

    • Product marketing & launch strategy

    • Fractional marketing support

    Every engagement starts with a deep dive into your existing efforts by auditing what's working, identifying gaps, and building a data-driven marketing plan tailored to your brand. The result is a clear, executable strategy that improves brand positioning, increases visibility, and drives measurable growth.

    No cookie-cutter frameworks. No one-size-fits-all playbooks. Just smart, intentional marketing built around your brand.

    Explore Marketing Consulting Services

  • Freelance Marketing Services

    Marketing doesn't have to feel overwhelming, or like a hundred disconnected tactics thrown at the wall.

    Jaclyn Pelopida offers freelance marketing services for businesses that need strategic, high-quality execution without the overhead of a full-time hire or agency retainer. With nearly two decades of experience, JMP Marketing delivers hands-on freelance support across every major marketing discipline.

    Freelance marketing services include:

    • Copywriting & brand voice development

    • Website copy & landing page copy

    • Ghostwriting for founders & executives

    • Email marketing & newsletter copy

    • SEO & AEO content writing

    • Blog content & long-form writing

    • Public relations & press materials

    • Product marketing & launch copy

    • Influencer marketing & brand partnerships

    • Event marketing & trade show support

    • Social media content & caption writing

    Every project is approached with the same strategic thinking that goes into a full consulting engagement, because good execution isn't just about writing words or checking boxes. It's about understanding your brand, your audience, and what actually moves people to act.

    Think of JMP Marketing as your go-to freelance marketing partner, the one who gets the strategy AND can execute it.

    Explore Freelance Marketing Services

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social media campaigns

MARKETING PORTFOLIO

TESTIMONIALS

  • "Working with Jaclyn as my social media strategist has been a game-changer for my personal brand. She didn't just hand me a plan; she walked me through the foundational work of brand pillars and positioning, helping me find my voice. Most importantly, Jaclyn helped me overcome the hurdle of getting comfortable in front of the camera and showing my authentic self on socials. The results speak for themselves: engagement is up over 300% and my visibility grew by 81% in our first month. Jaclyn is professional, poised, and clearly stays at the forefront of social media trends. I couldn't ask for a better partner in my brand's growth."

    - Amanda Mazza

  • "I have had the pleasure to work alongside Jaclyn for many years, building brand awareness through social media growth and developing comprehensive marketing campaigns for new products and evergreen initiatives. Her top-notch organization skills streamlined our team’s efficiency to meet deadlines and company goals. She leverages industry knowledge alongside dutiful research to masterfully merge strategic planning and creative concepting, allowing for a fully custom approach unique to any brand or client. Jaclyn’s ability to form relationships with ease (even just through a phone screen!) highlights her aptitude for intuitive listening, personable interactions, and consistent communication. If you’re looking for a marketing professional on top of the trends but not afraid to stand out, with a dose of heart and humor into each commitment, Jaclyn is the perfect match!"

    - Marieke Spresser

  • “Jaclyn is the best in the business, hands down. There truly is no other way to say it! She has more than a decade of professional experience that back up her amazing ideas. Her ability to create meaningful action plans ensures that every business goal is not only met but exceeded, while her keen insight allows her to identify and address any missing elements. She’s kind, insightful, and will go above and beyond to meet any deadline. From marketing strategies to influencer partnerships to campaign goals and communication development, Jaclyn is the ultimate partner in any marketing venture.”

    - Liz Keating

  • “Jaclyn's exceptional ability to connect with people through words allowed her to spearhead our multi-faceted communications strategy, resulting in significant growth across numerous customers and the development of meaningful relationships with consumers and brand partners. Her organizational skills are unparalleled, and she is able to effortlessly manage projects, personalities, and a mountain of tasks without missing a beat or deadline. I highly recommend Jaclyn as a leader and team member and she would be an invaluable asset to any marketing, communications, or social media team.”

    - Kalen Buchanio

  • "In a fast-paced social media landscape, Jaclyn acted as the vital bridge between marketing goals and visual execution. She handled the heavy lifting of research and strategic planning, which empowered the creative team to focus entirely on production quality. Jaclyn is a natural collaborator with a gift for capturing a brand's unique voice. She ensures that every asset is purposefully tailored to the brand identity rather than just following the trends. She's a dedicated team player with a great sense of humor and a sharp eye for detail."

    - Suzy Torres

  • "Working with Jaclyn was an absolute game-changer for my project. Her attention to detail is second to none—she’s incredibly thorough, organized, and always three steps ahead. But what truly sets her apart is the combination of that precision with a remarkable creative vision. She has an intuitive sense for what will resonate, and she brings ideas to life in a way that feels both inspired and perfectly executed. Her communication is clear, timely, and thoughtful, which made the entire process seamless and genuinely enjoyable. I couldn’t be happier with the outcome, and I can’t recommend Jaclyn highly enough. Thank you for your brilliance, Jaclyn—I’m already looking forward to the next time we get to collaborate!"

    - Ted Maguire

The Brand Edit: Marketing Strategy & Insights

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